What is the Old Money Aesthetic called?

The Old Money Aesthetic is commonly referred to as “WASP” (White Anglo-Saxon Protestant) style. This term describes a particular fashion and lifestyle associated with affluent, conservative, and typically East Coast families of British descent in the United States. The WASP style is characterized by classic, understated clothing, expensive but unassuming accessories, and a preference for tradition and heritage. This aesthetic has also been associated with the Ivy League and prep school culture.